"I dont mind living in a man's world as long as I can be a woman in it." ~Marilyn Monroe

"I don't mind living in a man's body as long as I can be a woman in it." ~VinVin Jacla

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Thursday, December 8, 2011

Project Commit (A Levi's Fashion Show)

photos and info from Levi's Philippines

December 8, 2011

Project Commit
A Levi’s® Fashion show
for the Benefit of the Red Whistle Campaign
in partnership with UNAIDS

Levi Strauss & Co. has been involved in stopping the spread of HIV/AIDS since the early days of the pandemic. From 1982, Levi Strauss & Co. took the initiative to launch programs in communicating information about HIV/AIDS. Levi Strauss & Co. set the benchmark in HIV/AIDS Prevention.

For decades, Levi Strauss & Co. (LS&Co.) has been taking a comprehensive approach by:

 Building deeper HIV/AIDS awareness
 Providing HIV/AIDS education, treatment and care
 Promoting a workplace of respect, support, acceptance and understanding
 Honoring colleagues, family, friends and community members impacted by HIV/AIDS

This 2011, Levi’s® is partnering with Project Headshot Clinic, its compelling advocacy on HIV and AIDS with the theme-COMMIT.

Project Headshot Clinic intensifies its advocacy roots by bringing this year’s “fight against HIV and AIDS” themed photo shoot, Project Headshot Clinic – COMMIT. The main goal is to halt new HIV transmissions by 2015 and with a strong commitment in battling the spread of HIV and AIDS, we enlighten everyone about the gravity of this challenge.

We were there when the HIV/AIDS pandemic began, and we’re now poised to work with others to bring it to an end!

Levi’s® and Project Headshot Clinic are in support of the World AIDS Campaign 2011 of “Getting to ZERO”- ZERO new HIV infections, ZERO discrimination and ZERO AIDS-related deaths.

Now is our time to COMMIT. Go Forth.

About Levi Strauss & Co.

Levi Strauss & Co. is one of the world’s largest branded apparel companies and the global leader in jeanswear, marketing its products in more than 110 countries worldwide. The company designs and markets jeans, casual wear and related accessories for men, women and children under the Levi’s®, Dockers® San Francisco and Signature by Levi Strauss & Co.™ brands. For more information, go to http://levistrauss.com.

Invented in 1873 by Levi Strauss & Co., Levi’s® Jeans are the original, authentic jeans. The Levi’s® brand offers the widest range of great-fitting jeans on the market and are the most widely recognized and often-imitated products in the history of apparel. Levi’s® jeans have captured the imagination and loyalty of generations of diverse individuals through more than 150 years of innovation. For more information about the Levi’s® brand, its products and the Levi's® Stores, visit http://levi.com.




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